The United States are considered to be the world leader in entrepreneurship and innovation. The US moreover is the second biggest export market for Switzerland. And Switzerland on the other hand ranks among the top six foreign direct investors in the United States. Because of this high importance of the US for the Swiss Economy, Swiss managers need to know this leading market.
The United States are considered to be the world leader in entrepreneurship and innovation. A large number of Swiss companies have considerable operations in the United States. US subsidiaries and branches of Swiss companies provide jobs for over 500’000 people throughout the United States.
The participants will be introduced to the chances and challenges Swiss companies face when they enter the US market.
Highlight is the stay and the lectures at Babson College. Babson College is an independent school of management in Wellesley, Massachusetts, USA. Since its founding in 1919, Babson has focused on educating innovative leaders capable of initiating, managing, and implementing change. Babson College has been evaluated #1 in entrepreneurship in the US business school ranking for many years.
A second part of the Program is organized together with Swissnex, the Swiss Confederation’s Scientific and Technology Network. A range of topics will be addressed alongside presentations from an equally broad range of companies. A visit to the company SOTAX will show a best practice example of a Swiss company active in the US. A reception at the Swiss Scientific Consulate will be organized with guests from the Swiss American Chamber of Commerce, where the EMBA participants will have the chance to mingle and talk to executives and entrepreneurs living in the Boston area. A big part of the program is dedicated to Innovation. The Cambridge Innovation Center provides the perfect location to discuss hot topics.